For the Wellpoint ACA Florida webpage, I transformed dense, jargon-heavy copy into clear, approachable content that helps members quickly understand their health plan options.

The redlined draft identified redundancies and confusing phrasing, while the final version streamlines language, incorporates SEO search terms people actually use, highlights key benefits, and emphasizes next steps.

These edits improved readability, accessibility, and visibility, ensuring members can confidently navigate their coverage choices.